Murcia, 09/10/2023

The prospects have been fulfilled by far and the participation of ZYRFRESH in Fruit Attraction has been a success that has resulted in more than 30 meetings with customers and suppliers, where new operations have emerged that will materialize in the coming weeks.

The CEO of ZYRFRESH, Jorge Reig, expressed his satisfaction for “having had the opportunity to explain this new project that we have in place, what we want to do and what is what makes us different”.

The premiere of ZYRFRESH at Fruit Attraction coincided with the 15th anniversary of one of the most important agri-food fairs in the world, with the participation of 2,000 exhibiting companies from 56 countries.

During the fair, ZYRFRESH has been publicly presented as a new international operator of the fruit and vegetable sector that, under the format Be Global, has the capacity to offer a comprehensive service to its customers thanks to its vertical control model of the entire production process, which guarantees the highest quality of the product and the guaranteed supply during 365 days of the year; and all within the framework of environmental and social sustainability required by today’s market.

Jorge Reig thanked all the professionals and entrepreneurs who visited the ZYRFRESH stand and stressed that the most important thing is that “from now on we can consider new projects to develop”.